Discover the “Hidden” Secret That Enhances the Colors and Mood of Any Painting!
Art Renewal Center (ARC) Living Master Artist John Pototschnik shares the “backward” approach to create colorful and harmonious paintings every single time!
Available in both Streaming and DVD Formats
One of the biggest challenges among artists is not being able to accurately express the mood of their vision on the canvas.
The emotion you feel when looking at a painting that has captured the “atmosphere” or tone is what makes a painting both memorable and impactful.
People connect with art that reflects their feelings or transports them somewhere. This is why people love art. It’s why they buy art. And it’s why collectors want to have a piece of art in their homes.
A great painting moves people.
That means you’re not simply painting a scene…
…you’re painting an experience that stirs up emotions.
Now, the trouble is getting the mood right…
…but there’s a simple way to solve this seemingly tricky task.
Internationally renowned artist John Pototschnik is going to share with you how to enhance the mood of any of your paintings with one simple shift that most artists get wrong.
Discover how to translate a monochromatic underpainting into this full-color work of art!
It’s the “Monochromatic Secret” to emotionally moving, soul-stirring paintings.
According to John, it is VALUE that establishes the mood of a painting, and color enhances it.
“Value creates the mood of a painting, not color!”
— John Pototschnik
Once you’ve seen John Pototschnik’s comprehensive demonstration of this concept, you’ll have clarity on how to create stronger and emotionally impactful paintings — no matter the medium, scene, or subject!
Just as it did for John many years ago, this incredible lesson will give you an almost immediate improvement in your paintings.
Before we get into the details of what John is sharing, let’s get to know him a little better!
Meet Your New Instructor, John Pototschnik!
Meet Art Renewal Center Living Master John Pototschnik!
Born in St. Ives, England, John Pototschnik grew up in the American heartland of Kansas. He trained at Wichita State University and the Art Center College in Los Angeles, and his passion for art flourished into a lifelong endeavor. After spending 10 years in the Dallas advertising scene as a freelance illustrator, in 1982 John began painting professionally in the fine arts.
Today, John’s art tells stories through each brushstroke. His works grace private and public collections across the nation, a testament to their resonance.
As a respected speaker and juror, his influence goes beyond the canvas.
John’s creative wellspring knows no bounds. Now based in Texas and a past president of Artists and Craftsmen Associated and the Plano Art Association, he’s an artist whose impact extends beyond his artwork. Awards like the George Washington Honor Medals and recognition in “Who's Who in American Art” cement his legacy.
Alongside several best-selling books and courses produced by Streamline Publishing, John’s artistry shines in publications like PleinAir Magazine, The Artist’s Magazine, and Southwest Art. He's a Living Master with the Art Renewal Center, a Signature member of Oil Painters of America, and a Master Signature Emeritus member of the Outdoor Painters Society.
For artists seeking guidance, John Pototschnik is an inviting presence. Imagine soaking in a lifetime of wisdom and insight from an artist who is internationally known for breathing life into colors. Let John’s experiences guide your journey, for he’s more than an artist; he’s a storyteller who transforms canvases into realms of emotion. Join his captivating artistic journey today!
Introducing John Pototschnik’s Brand NEW Oil Painting Course:
Painting Values & Color
Inside Painting Values & Color, John Pototschnik will uncover a secret that many artists overlook: It’s not just about color, it’s about value.
In this enlightening course, John is going to guide you through the process of creating a monochromatic value underpainting using acrylics (though you can use oil if you prefer). He’ll show you how to establish the mood through value alone, then how to enhance the mood even further using color.
This switch in thinking and the insights behind it will elevate your art to greater levels of depth and emotion. In fact, John himself credits this method for one of the largest breakthroughs in his painting career.
Inside this comprehensive course, you’ll discover:
How to create a monochromatic value underpainting that sets the tone for your entire piece…
The art of mixing the perfect color from just three primaries, creating a palette that's uniquely yours…
The application of color to the monochromatic underpainting, matching established values for a harmonious result (must watch!)...
Insights into using the color wheel and its various combinations to enhance your painting skills…
Bringing your painting to completion, with John’s guidance every step of the way…
John’s mantra, “Get the value right, color will follow,” will become your guiding principle as you explore how value creates mood and color enhances it.
…and so much more!
This course is perfect for:
Artists who are struggling with seeing or judging values…
Anyone who’s felt lost or overwhelmed with too many colors on their palette…
Those who have never dared to attempt a monochromatic painting…
The fearful, the curious, and the dreamers who want to make their artistic visions come to life…
You’ll instantly connect with John's approachable and concise teaching style. He breaks down every step into simple, easy-to-understand terms and methods — making this course a must-have for any artist looking for a quantum leap in their painting skills.
Join John Pototschnik in Painting Values & Color, and take the first step toward painting with color, emotion, depth, and understanding.
Chapter Breakdown
Video Length: Over 4 hours
01- Introduction
02- The Value of Good Values
03- Monochromatic Block-In: Materials
04- Monochromatic Block-In: Create the Value Structure
05- Color Application: Materials & Mixing
06- Color Application: The Key Players
07- Color Application: Finishing the Painting
Extra Bonuses:
Exhibit of Works: Gallery set to music for your creative inspiration
High-Speed View of the demo painting for your learning convenience
Insights from the artist
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“When skimming Pinterest, a painting grabs my eye, I open it up, and yes, there’s that name again: John Pototschnik, that artist that gets the landscape to not just look real, but FEEL real.”
— Elizabeth Amanda Elgin
Available in both Streaming and DVD Formats
What John Pototschnik Will Share Inside
Painting Values & Color
Monochromatic Painting: The Secret to Capturing Mood Accurately
From monochrome to full color…
John Pototschnik demonstrates the power of monochromatic painting as essential in creating impactful art.
He reveals how a solid monochromatic painting can help you portray the mood you want accurately before adding color. Once the mood is properly established, adding color will only enhance it!
You’ll notice that it’s easier to create the desired mood when you’re working only with values, without the complications of color. As the underlying foundation of any successful pro-level painting, this skill alone will transform your approach and allow you to create even deeper works of art.
Discover the “Value-First” Roadmap to Successful Painting
Diving into a painting without a clear plan often leads to disaster. John Pototschnik emphasizes the importance of working out a clear value structure before adding color. This acts as a roadmap, guiding your painting to success.
This approach enhances your ability to mix color of the correct value, avoiding boring paintings that are colorful but “flat.” John’s distinctive limited-palette method makes color and color mixing more understandable, guaranteeing beautiful color harmony every time.
By focusing on value first to create mood and letting color follow, you’ll create paintings that capture the essence of your vision and resonate with viewers.
It’s a revelation that will change how you approach painting forever.
Learn Tons of Paradigm-Shifting Painting Revelations
While most struggling artists focus on color, John Pototschnik suggests that prioritizing value first will have a far greater effect on the outcome of your paintings. Once you’ve seen John’s eye-opening demonstration and followed his insights, you’ll agree that unlocking value is the key to breakthrough improvements in your paintings.
In this course, John is also going to show you how to use a simplified primary-color palette — another breakthrough that advanced his own painting to professional level. You’ll learn how to match the exact color seen in nature or a reference photo without using additional tubes of paint. This ensures strong color harmony in your painting every single time. John Pototschnik’s Painting Values & Color contains a lifetime of professional painting wisdom. You’ll want to watch it multiple times to soak up the many lessons!
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PLANNING IS EVERYTHING!
“Mr. Pototschnik tells you everything you need to know to plan a painting. I’ve been told these things before but apparently needed to see and hear it one more time for it to make an impact. The other really big takeaway for me was how much (or little) paint he uses. He is precise and doesn’t waste. That’s because he has planned well and underpainted his painting to work out values and tweak details. My paints will last much longer now.”
— Barbara Bond
(review for a previous Streamline-produced course by John Pototschnik)
Available in both Streaming and DVD Formats
Here’s a small taste of what’s inside Painting Values & Color:
A step-by-step process to create a solid monochromatic underpainting that clearly expresses the mood you want to communicate…
A detailed demonstration on how to translate values into color…
How to paint using only three primaries and guarantee color harmony in your painting…
Learn how to create a value structure for your painting and use it as your guiding “roadmap” toward a great result…
Great advice on how to avoid being afraid of painting dark darks and light lights…
Incredible “color matching” tips without using additional tubes of paint…
How to paint what the color actually is and not what you think it is…
Mixing tips to give you the best color…
The RIGHT way to use the color wheel and its various combinations…
How to separate value and color, and how to learn the values of nature (key lesson!)...
John’s method for selecting a color palette that will help achieve the desired mood…
How to create smooth color and temperature changes in the sky…
How to paint a range of beautiful greens without using a tube green!
How to ensure every element retains its proper place for a beautiful and harmonious painting…
…and so many more incredible insights and wisdom from a LIVING master!
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“I was always anxious about adding color to my paintings as I felt I was ruining my underpaintings. But that was due to having on my palette too many color choices, and not only did color mixing become extremely complicated, but the result was often a lack of color harmony.
“It is counterintuitive to think limiting yourself to using just 3 primaries will free you, but watching John, an excellent teacher, and learning his approach has been life-changing for me.
“My paintings have color harmony, and color mixing has become significantly easier. This is a must-have for anyone wanting to learn about color, color mixing, and color harmony in their work. So thank you, John, for sharing your knowledge with us.”
— Donna Lewinter
Available in both Streaming and DVD Formats
Discover John Pototschnik’s Painting Secrets in Painting Values & Color!
John Pototschnik's unparalleled expertise could be the missing piece in your painting puzzle, creating transformational leaps in your art in no time.
Leap ahead with this course, leaving behind the maze of self-guided learning or incomplete YouTube videos.
You have a choice...
Persist in the old way, stumbling through frustrating and time-consuming trial-and-error...
OR...
Take the express route to success, guided by John Pototschnik’s proven methods.
No need for guesswork or struggle — just watch, learn, and apply.
The full retail price of this video is $149.97.
Available in both Streaming and DVD Formats
For much less than the price of a workshop, you get to learn career-making techniques from a brilliant artist and instructor…
…plus, you can watch this video again and again — for life!
We highly recommend you go through this course at least twice to cement the lessons into your subconscious.
Soon you will produce artwork that viewers will love and collectors may buy!
Get started right away by selecting the digital version.
Simply click the BUY button, enter your regular details where appropriate, and start painting!
Prefer the DVD version?
For only $19.97 more, we’ll rush the DVD package directly to your door so you can start as soon as possible (and we’ll even pay the shipping within the U.S.!).
Available in both Streaming and DVD Formats
30-Day 100% Money-Back Satisfaction Guarantee!
After you go through this course, we want you to be completely satisfied and feel confident that you’ve improved your painting skills.
However, if after watching the video, you decide it’s just not for you, let us know within 30 days of purchase and we’ll refund 100% of your money.
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“Every stroke he makes is informative. John is a phenomenal artist and teacher!”
— Clairebeadon Carnell
To your success!
Eric Rhoads, Publisher
PaintTube.tv
Available in both Streaming and DVD Formats
Though you can observe the techniques of any artist instantly by watching them demonstrate and by watching the videos repeatedly, please know that, though many artists offer insights that can help people overcome a lot of learning time, every artist learns at their own speed based on their own level of understanding. Painting and drawing bring great joy, though the joy may come from practicing various techniques over and over until you master them. We do not wish to indicate that you, or anyone, can skip the joy of practice and the challenges of getting better. Painting is a lifetime endeavor, and getting good does not typically happen rapidly, or instantly. Your results may vary. And please know that if at any time within 30 days you feel this video has not lived up to your expectations or its promise, we will happily refund your money.